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Story of Lead UX designer Role

Business needs:

  1. The Enterprise Credit HUB (EcHUB) team under the department of Global Banking Data, Analytics and Reporting Tech, pain objective was to enhance the programs (COE tools) under the HUB, which commenced in 2023.

Problem Statement1: Redesign

  • To improve the efficiency and capabilities of the Enterprise Credit (commercial) Regulatory Management tools.

    • To make it intuitive to enhance usability to address the limitations of the existing COE tools globally, SharePoint, Excel, Outlook, and business intelligence reports. 

    • The HUB - which is a centralized function with nine COEs to ensure consistency across various business units globally. 

Challenges:​​

  • The products, "The HUB" had many challenges - to maintain the standards and consistency between the products in-production as well as future products with new vision which was aligned to Bank of America's Helix design system. 

  • The Interaction to the features as well as toggle between the product under various COE's was not well defined, look and feel was not consistent, UX standard components were not used. I crafted and proposed align to Design System.

  • The awareness of the Enterprise Design tools, UX standards, Introduction to Helix Design team was great addition to the team.

  •  

  • Providing the code through the Figma helped the development clarity. The process the iterate and usability testing helped to analyze the issues and expectations beforehand. 

Solution:​​

  • Ensured the integration of digital accessibility and alignment is as per Bank of America design system. 

  • To modernize and streamline onboarding for future COEs, proposed additional functionality tailored to various business units within the HUB.

  • Design thinking approaches helped to create end-to-end solutions that connected workflows and offered data visualization to enhance accuracy and transparency. 

  • Day to day was to collaborate with Business users, Business analysts , Product owners, Senior Vp (process design Executive), Senior VP (Reporting and governance manager) technology team, and end-users globally to understand their requirements and achieve consistency in existing programs which included enhancing user interactions, improve the look and feel, and create intuitive user experience. Also to ensure the successful implementation of UX strategies, ideas, and processes. 

  • To modernize the platform, articulated a comprehensive UX vision, and deliver a well-defined UX roadmap within the Agile framework. I took initiative to design the road map to deliver the product on time and in said timeline by collaborating with developers, product owner, architect, BA's. Fresh workflow, few of the screen with latest trends in the design changed the team's vision.

  • Played a key role in presenting prototypes to the Business team, facilitating their visualization of the end-to-end product. 

Key Contribution: ​​​

  • Developed the UX vision by establishing a foundational design framework in Figma and created component libraries aligned with the Helix design system (Bank of America design system). 

  • Spearheaded the creation of high-fidelity wireframes on a timely basis, effectively bridging the gap between design and development. 

 

Business needs:

Problem Statement: 2

  • To create a Self-Onboarding tool with the ability to onboard new programs with minimal technical involvement.

 

Challenges:

  • To explore new concept and convince the tech team and participate in various POC's to identify early issues.

  • Envision the tool, test it with real users to understand the expectation was one side of the coin along with designing the Architecture, workflow with the tech team.

  • Delivery of tool in said timeline of 5 months was a big challenge.

Solution:

The live working product

Iterating the UX process with Design thinking approach to bring the Business users, product owner on the same page. Crafting/redesigning the existing workflows, the mockups and prototypes to present during brainstorming sessions, facilitating the execution of these ideas. 

  • Designed the tool from concept to the development. And a challenge to the team to envision some unique concept. ​​

  • Skills: Design Thinking · Strategic Design · ADA guidelines ·Chat GPT· Figma· User Experience Design (UED). Adobe XD . ADA Compliance

Products 

Here's Products Glance, I have completed a redesign of products as well as designed new products like Self onboarding tool and Data management tool emphasizing an end-to-end flow that improves user experience. Due to compliance with Bank of America, I am unable to share the visuals publicly, but I am ready to present the detailed workflow and schematic during the interview. This redesign is designed to streamline processes and accessibility for our customers.

Sketch On Notebook

Tools and Framework

UX strategies

UI Design Elements

The HUB ( Self Serve Tool )

ECHUB

Filling Application Form

Product: Flood

ECHUB

Wireframe Design Sketch

Product: NPE/FBE

ECHUB (RTK)

Interface Designer in the Office

Product: Ana Credit

ECHUB (RTK)

Business Analytics Dashboard

Data Management Tool 

WCAD 

UI Design Process

HMDA

ECHUB (RTK)

App Design

FCRA

ECHUB (RTK)

What People Say About Me...

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